Welcome to The State’s Best
Columbia is more than South Carolina’s capital — it’s a city full of energy, tradition, and heart. From the bustling dining and arts scene in the Vista and Five Points to the beauty of the Congaree River, and from the strength of local businesses to the pride of Gamecock Country, the Columbia area is a place where community truly shines.​​​​​​
The State's Best Promotion
The State’s Best has strong support from TheState.com, VotedtheStatesBest.com, The State newspaper and social media.
Nominations and voting are driven by print, digital and social promotions.​
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TheState.com Digital Display
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The State Newspaper Ad
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Organic Social Media
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Paid Social Media
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Paid Targeted Eblast
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Eblast to TheState.com Subscribers
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TheState.com Home Page Takeovers
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Outdoor Advertising
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Ad Network Digital Display​
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The State invests over $200,000 in marketing support promoting The State’s Best, driving participation and ensuring success for the community and local businesses.